Always Simplify
Mark Twain once said, “If I had more time I would have written less.”
This has never been more relevant. We are inundated with marketing messages every day. Make yours stand out. Make it simple, easy to understand and quick-to-the-point. Whether you are working on copywriting for your business, or drafting a design for a website client, ALWAYS keep things simple. Take time once you have finished to go over what you have done and take out everything that isn’t absolutely critical. It’s worth it.